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How to Evaluate a Microsoft Solutions Partner: The Questions Every Mid-Market Buyer Should Ask Before Signing

Writer: Michael Hornberger
Michael Hornberger
Aug 21
4 min read

Choosing the right implementation partner for a Dynamics 365 project is one of the most consequential decisions a mid-market company will make. The technology performs to its potential only when the people implementing it understand your industry, your processes, and your organization. Microsoft's Solutions Partner program creates a baseline of accountability, but knowing how to evaluate a partner beyond the badge is what separates successful ERP projects from the ones that go sideways. This guide walks through the key questions, the verification steps, and the traits that distinguish genuinely capable partners from those who are certified on paper and little else.


What is a Microsoft Solutions Partner designation and why does it matter for your ERP project?


Microsoft replaced its legacy Gold and Silver partner tiers in October 2022 with a new framework called Microsoft Solutions Partner designations. Under this system, partners earn designations in six solution areas, including Business Applications, which covers Dynamics 365 and Power Platform. To earn and retain a designation, a partner must meet thresholds across three categories: performance metrics based on new customer growth and renewals, skilling measured by the number of certified employees, and customer success scores collected directly by Microsoft through post-implementation surveys. A partner without a Microsoft Solutions Partner designation in Business Applications has not demonstrated the minimum bar of active customer deployments and certified staff that Microsoft requires.


For your ERP project, the designation matters for two practical reasons. First, only designated partners have access to the highest tiers of Microsoft technical support and co-selling resources, which can be critical during difficult technical moments in an implementation. Second, designation requires ongoing customer success reporting, which means partners who deliver consistently poor outcomes risk losing their status. That said, designation is a floor, not a ceiling. Plenty of designated partners hold the credentials without the depth of experience your specific project requires, and the credential check is where the evaluation starts, not where it ends.


What specializations should a Microsoft Solutions Partner have for a Dynamics 365 implementation?


Beyond the core Solutions Partner designation, Microsoft offers Advanced Specializations that require additional scrutiny. For Dynamics 365 Business Central specifically, look for the Finance and Supply Chain specialization within Business Applications. Partners who have earned Advanced Specializations have passed third-party customer reference audits and demonstrated a higher concentration of certified consultants than basic designation requires. For companies evaluating a partner for a more complex deployment involving Dynamics 365 Sales, Customer Service, or Field Service, the relevant specializations differ, and you should ask specifically which ones each shortlisted partner holds.


The number of active Dynamics 365 certifications on staff is another critical data point. A firm employing ten certified consultants looks very different from one employing two who subcontract the rest. Ask for the current certification count by product module, not a general Dynamics 365 headcount. Microsoft publishes a partner's specialization status publicly through the Microsoft AppSource partner directory, and you should verify any claims a partner makes before investing further time in the evaluation conversation.


What questions should you ask a Microsoft Solutions Partner before signing an implementation contract?


The evaluation conversation matters as much as any credential check. Before signing, ask every shortlisted partner these questions directly: How many Dynamics 365 implementations of similar scope and industry have you completed in the past two years? Who specifically will be the lead consultant on our project, and can we interview that person before we sign? What does your bench look like at go-live, meaning how many resources will be dedicated to our project at peak? How do you handle scope changes, and what does your change-order process look like in practice? What is your post-go-live support model, and who do we contact if something breaks on a Monday morning?


Pay attention to how the partner answers, not just what they say. A partner with a strong track record will cite specific project examples and provide direct access to the consultants who will do the work. A weaker partner will speak in generalities, route every answer through a sales representative, or decline to introduce you to project staff before a contract is signed. References are non-negotiable: ask for three customers in your industry and revenue range, and call all three with your own questions rather than accepting a written testimonial as a substitute for a real conversation.


How do you verify a partner's Microsoft Solutions Partner status and credentials?


Microsoft makes partner verification straightforward through the AppSource marketplace and Partner Center directory. Any partner claiming a Solutions Partner designation can be searched by company name at appsource.microsoft.com. The result shows current designations, Advanced Specializations, and the partner's listed solution focus areas. This verification takes less than five minutes and should be a standard step in your process before you invest time in demos or detailed conversations with any vendor claiming Microsoft Solutions Partner status.


Beyond Microsoft's directory, ask the partner for a current count of Dynamics 365 certified employees and request that they share the certification roster from their Partner Center tenant. Certifications are tied to individual employees, not the company, so turnover erodes a team's actual capability even while designation status remains intact. A partner who has seen significant consultant turnover in the past year carries higher risk than their current headcount suggests. Ask directly about retention, and look specifically for stability in the senior consulting staff who would lead your project day to day through go-live and beyond.


What separates a strong Microsoft Solutions Partner from one that is just certified on paper?


The clearest differentiator is a track record of reference-verified project outcomes in your specific industry and company size. A Microsoft Solutions Partner who has implemented Business Central for fifty manufacturers between $50 million and $500 million in revenue has something no amount of certification can replicate: pattern recognition. They know where similar companies struggle during data migration, which modules require configuration for your industry's workflows, and how to manage the change management challenges that derail most ERP projects. That knowledge is institutional, and it shows up in how they structure statements of work, how they staff engagements, and how they handle the inevitable complications that arise mid-implementation.


Turnkey Technologies, a Microsoft Solutions Partner based in Chesterfield, Missouri, works with mid-market companies navigating Dynamics 365 Business Central implementations and related Microsoft solutions. If you are evaluating ERP partners and want to understand what a strong partner conversation looks like, reaching out to a team that has managed complex implementations for companies in your size range is a useful benchmark, regardless of where you ultimately decide to go.

 
 
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